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Adam’s GTM Report — Post Archive

Everything I measured in AI x GTM -- September report

Oct 1, 2026

Everything I measured in AI x GTM -- September report

full EOM readout: 73 market moves, personal agents vs models, GTM's big rounds, the battle for GTM context, and Dreamforce vs Unbound.

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My post-conference playbook

Sep 24, 2026

My post-conference playbook

How to collect the conversation, find an angle, and build a unique audience. Lessons from Dreamforce and UNBOUND.

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CRM got interesting

Sep 17, 2026

CRM got interesting

Lightfield's $47M, AIforce, YouSpot, and the growing pie with headless CRMs + agents.

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Grok Bot or Not

Sep 10, 2026

Grok Bot or Not

My tests, the hype cycle, and why I'm not pivoting.

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Everything I measured in AI x GTM -- August readout

Sep 3, 2026

Everything I measured in AI x GTM -- August readout

full EOM report: 47 market moves, SaaSpocalypse fading, signal-based slowdown, AI theory hype cycles, and the AI slop conversation shift.

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Watermarking worries

Aug 20, 2026

Watermarking worries

Try this instead of hacking it.

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Everything I measured in AI x GTM last month

Aug 7, 2026

Everything I measured in AI x GTM last month

full July report: headless race, Codex closing on Claude, AEO mainstreaming, 23 deals and moves

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The summer of CLIs (in GTM)

Jul 30, 2026

The summer of CLIs (in GTM)

13% have shipped one, the race is on.

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Mindshare rankings for GTM tech

Jul 17, 2026

Mindshare rankings for GTM tech

Not Gartner. Not G2. Not ChatGPT.

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Adam's GTM Report

Adam Schoenfeld's newsletter. Research for GTM leaders in the AI era.

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