Research for GTM leaders & builders.Hand crafted by Adam Schoenfeld.
weekly-ish posts. read by 18,014 gtm leaders.
Aug 7, 2026
full July report: headless race, Codex closing on Claude, AEO mainstreaming, 23 deals and moves
Jul 30, 2026
13% have shipped one, the race is on.
Jul 17, 2026
Not Gartner. Not G2. Not ChatGPT.
Jul 9, 2026
Systems builders on one edge, taste makers on the other. No more average middle.
Jun 23, 2026
new category, mapped and tracked (for agents + humans)