Research for GTM leaders & builders.Hand crafted by Adam Schoenfeld.
weekly-ish posts. read by 18,014 gtm leaders.
Oct 1, 2026
full EOM readout: 73 market moves, personal agents vs models, GTM's big rounds, the battle for GTM context, and Dreamforce vs Unbound.
Sep 24, 2026
How to collect the conversation, find an angle, and build a unique audience. Lessons from Dreamforce and UNBOUND.
Sep 17, 2026
Lightfield's $47M, AIforce, YouSpot, and the growing pie with headless CRMs + agents.
Sep 10, 2026
My tests, the hype cycle, and why I'm not pivoting.
Sep 3, 2026
full EOM report: 47 market moves, SaaSpocalypse fading, signal-based slowdown, AI theory hype cycles, and the AI slop conversation shift.
